DITO’s campaign was all about visibility and impact in one of Metro Manila’s busiest districts. The Victoria Bus Shed in BGC became the perfect stage — a daily touchpoint for thousands of commuters and passersby.
Our execution kept the visuals bold and the message clear, ensuring brand recognition at a glance. By balancing striking colors with a simple call-to-action, we turned the shed into a talking point, strengthening DITO’s presence in a competitive telecom market.


